A good nose for trends

A good nose for trends

Our constant monitoring and anticipation of market trends allows us to remain competitive and meet the various needs of our customers. To answer these needs, hundreds of new scents are created every year and cover all olfactive families. Read more.

Natural Toothpaste Market Trend

In the past couple of years, toothpaste has seen a huge shift away from bricks-and-mortar stores to e-commerce, even more so since the pandemic. The toothpaste market was valued at around $26bn in 2018 and is projected to reach $37bn by 2024.

Natural Hand Soap Fragrances

In today’s world, everyone needs to wash their hands more frequently, big and small ones all the same! However, hygiene is not a priority for children and a simple hand wash can easily turn into a chore for our little ones and their parents.