With the rise of clean beauty, CBD has become a significant trend and is known as a miracle ingredient. CBD is derived from the hemp plant which is a cousin of the marijuana plant. According to existing research, CBD may possess calming and anti-inflammatory properties. It smells vaguely floral, with a hint of green, herbaceous earthiness that defines seasonal trends. According to Euromonitor International, the global CBD beauty market is forecast to surge by 2030. CBD beauty product launches are largely prevalent in skin care, toiletries, and cosmetics. Euromonitor International expects skin care to be the main driver of growth in cannabis beauty products.
*Sources: Free Radical Biology and Medicine – University of Mississippi, Euromonitor International